SUPERBAD.STUDIO
BRANDING • PRINT • PHOTOGRAPHY • CONTENT
CREATIVE
Superbad.studio was built on a simple yet unwavering principle: good isn’t enough. More than a name, it is a paradox—a refusal to settle, always aiming beyond. Every element of our identity is shaped by the desire to push creative boundaries while maintaining clarity, precision, and a distinct visual language.
Superbad.studio was built on a simple yet unwavering principle: good isn’t enough. More than a name, it is a paradox—a refusal to settle, always aiming beyond. Every element of our identity is shaped by the desire to push creative boundaries while maintaining clarity, precision, and a distinct visual language.
Superbad.studio was built on a simple yet unwavering principle: good isn’t enough. More than a name, it is a paradox—a refusal to settle, always aiming beyond. Every element of our identity is shaped by the desire to push creative boundaries while maintaining clarity, precision, and a distinct visual language.
SUPERBAD.STUDIO
CREATIVE
BRANDING PRINT PHOTOGRAPHY CONTENT
SUPERBAD.STUDIO
CREATIVE
BRANDING PRINT PHOTOGRAPHY CONTENT
Our identity is a balance of rational structure and creative intuition. Designed to be both timeless and dynamic, it embodies clarity, flexibility, and a global perspective. The custom monogram reflects movement and duality, while the typographic choices—Gothia Serif and Degular—blend heritage with contemporary sophistication. The color palette, from bold citrus hues to deep neutrals, is crafted to be expressive yet refined. Every design choice aligns with a core philosophy: to create with intention, challenge convention, and elevate aesthetics into meaning.
Our identity is a balance of rational structure and creative intuition. Designed to be both timeless and dynamic, it embodies clarity, flexibility, and a global perspective. The custom monogram reflects movement and duality, while the typographic choices—Gothia Serif and Degular—blend heritage with contemporary sophistication. The color palette, from bold citrus hues to deep neutrals, is crafted to be expressive yet refined. Every design choice aligns with a core philosophy: to create with intention, challenge convention, and elevate aesthetics into meaning.
Our identity is a balance of rational structure and creative intuition. Designed to be both timeless and dynamic, it embodies clarity, flexibility, and a global perspective. The custom monogram reflects movement and duality, while the typographic choices—Gothia Serif and Degular—blend heritage with contemporary sophistication. The color palette, from bold citrus hues to deep neutrals, is crafted to be expressive yet refined. Every design choice aligns with a core philosophy: to create with intention, challenge convention, and elevate aesthetics into meaning.
PANTONE 210C
#FE9BB1
PANTONE 210C
#FE9BB1
PANTONE 210C
#FE9BB1
PANTONE 1505C
#FF6B00
PANTONE 1505C
#FF6B00
PANTONE 1505C
#FF6B00
PANTONE 7603C
#684130
PANTONE 7603C
#684130
PANTONE 7603C
#684130
PANTONE 468C
#F1E9D9
PANTONE 468C
#F1E9D9
PANTONE 468C
#F1E9D9
PANTONE 115C
#FED925
PANTONE 115C
#FED925
PANTONE 115C
#FED925
PANTONE 7401C
#F6DFA4
PANTONE 7401C
#F6DFA4
PANTONE 7401C
#F6DFA4
Our identity is more than a design system—it is an extension of our brand philosophy. The way we construct visuals, frame narratives, and shape compositions mirrors our approach to branding itself: a deliberate balance of contrast, movement, and space. The graphic language is not static; it evolves, adapts, and remains in dialogue with the creative process.
Our identity is more than a design system—it is an extension of our brand philosophy. The way we construct visuals, frame narratives, and shape compositions mirrors our approach to branding itself: a deliberate balance of contrast, movement, and space. The graphic language is not static; it evolves, adapts, and remains in dialogue with the creative process.
Our identity is more than a design system—it is an extension of our brand philosophy. The way we construct visuals, frame narratives, and shape compositions mirrors our approach to branding itself: a deliberate balance of contrast, movement, and space. The graphic language is not static; it evolves, adapts, and remains in dialogue with the creative process.
Superbad.studio is an ongoing exploration—a constant cycle of refining, reimagining, and redefining. More than a brand, it is a mindset: a commitment to shaping, questioning, and elevating the creative process.
Superbad.studio is an ongoing exploration—a constant cycle of refining, reimagining, and redefining. More than a brand, it is a mindset: a commitment to shaping, questioning, and elevating the creative process.
Superbad.studio is an ongoing exploration—a constant cycle of refining, reimagining, and redefining. More than a brand, it is a mindset: a commitment to shaping, questioning, and elevating the creative process.
superbad.studio
superbad.studio
superbad.studio
superbad.studio
superbad.studio
superbad.studio
superbad.studio
superbad.studio
superbad.studio
superbad.studio
superbad.studio
superbad.studio
CREDITS
CREATIVE DIRECTION • BRANDING • BRAND STRATEGY • ART DIRECTION • GRAPHIC DESIGN • MOTION-GRAPHICS
2021
Creative Direction & Design: Alican Pek Photography: Cem Yurdakul
CREDITS
CREATIVE DIRECTION • BRANDING • BRAND STRATEGY • ART DIRECTION • GRAPHIC DESIGN • MOTION-GRAPHICS
2021
Creative Direction & Design: Alican Pek Photography: Cem Yurdakul
More projects →
CREDITS
Creative Direction: Alican Pek Photography: Cem Yurdakul
SERVICES
CREATIVE DIRECTION BRANDING BRAND STRATEGY ART DIRECTION GRAPHIC DESIGN MOTION-GRAPHICS
2021
More projects →
CREDITS
Creative Direction: Alican Pek Photography: Cem Yurdakul
SERVICES
CREATIVE DIRECTION BRANDING BRAND STRATEGY ART DIRECTION GRAPHIC DESIGN MOTION-GRAPHICS
2021
Creative communiation + Image making