Su’juk is more than just a boutique—it’s a creative community. A space where vintage meets contemporary, and cultures blend effortlessly. With three locations in Brooklyn, Su’juk curates an eclectic selection of vintage clothing, furniture, and home décor, sourcing pieces from around the world, especially Turkey and Europe. For this unique brand, we developed a visual identity that reflects its dual heritage—drawing inspiration from the ancient cultural mosaic of the Aegean while embracing Brooklyn’s bohemian energy. The result is a custom logotype with soft, calligraphic structures and organic forms, paired with a warm, earthy color palette inspired by Mediterranean landscapes and artifacts.