
MESS FRAMES
CAMPAIGN • PHOTOGRAPHY • VIDEOGRAPHY • CONTENT
FASHION
SUN-KISSED VISION
The brand creates accessible and durable eyewear designed for effortless, everyday wear. For their summer campaign, we focused on color, light, and movement to capture the essence of spontaneous summer moments. The visuals balance warmth and contrast, reflecting the laid-back energy of the season. Through a clean and minimal approach, we developed a set of engaging imagery that seamlessly integrates with the brand’s identity while enhancing its presence across digital platforms.



SUN-KISSED VISION
The brand creates accessible and durable eyewear designed for effortless, everyday wear. For their summer campaign, we focused on color, light, and movement to capture the essence of spontaneous summer moments. The visuals balance warmth and contrast, reflecting the laid-back energy of the season. Through a clean and minimal approach, we developed a set of engaging imagery that seamlessly integrates with the brand’s identity while enhancing its presence across digital platforms.

SUN-KISSED VISION
The brand creates accessible and durable eyewear designed for effortless, everyday wear. For their summer campaign, we focused on color, light, and movement to capture the essence of spontaneous summer moments. The visuals balance warmth and contrast, reflecting the laid-back energy of the season. Through a clean and minimal approach, we developed a set of engaging imagery that seamlessly integrates with the brand’s identity while enhancing its presence across digital platforms.



CREDITS
CREATIVE DIRECTION • ART DIRECTION • CONCEPT DEVELOPMENT • POST-PRODUCTION
2022
Creative Direction: Alican Pek Photography: Cem Yurdakul MUA & Hair: Amina Nayman Talents: Irina Lunkova, Vito Oliver, Brennda Victoria Studio: Maslak
CREDITS
CREATIVE DIRECTION • ART DIRECTION • CONCEPT DEVELOPMENT • POST-PRODUCTION
2022
Creative Direction: Alican Pek Photography: Cem Yurdakul MUA & Hair: Amina Nayman Talents: Irina Lunkova, Vito Oliver, Brennda Victoria Studio: Maslak
CREDITS
CREATIVE DIRECTION • ART DIRECTION • CONCEPT DEVELOPMENT • POST-PRODUCTION
2022
Creative Direction: Alican Pek Photography: Cem Yurdakul MUA & Hair: Amina Nayman Talents: Irina Lunkova, Vito Oliver, Brennda Victoria Studio: Maslak
Creative communiation + Image making